As an experiential marketing and trade show partner, we are here to share valuable insights with the industry and clients as we actively engage in strategic planning for 2024.
In summary, the industry outlook is highly positive, marked by substantial growth and record-breaking show attendance. Nevertheless, teams are grappling with internal management challenges, rising costs, and the imperative to optimize every dollar spent.
If your team has any questions or would like to delve deeper into these insights, we are always here to connect.
