Bring your Brand to the Next Level With

Future-forward event technology

Brand Experiences of Tomorrow, Today.

In today’s ever-evolving landscape, immersive event technology is completely reshaping brand engagement. Bringing digital technologies into physical environments allows for a deeper and more personalized experience. From facial recognition to haptic technology, immersive event technology builds connections that elevate your brand beyond the ordinary.

At NPARALLEL + Atomic Props, we bring your brand’s story to life through immersive technology that bridges imagination and reality. Whether it’s sensory-rich environments, interactive displays, or augmented reality, our solutions are designed to make every touchpoint matter. With our expertise in premium craftsmanship and innovative technology, we turn your vision into a tangible, unforgettable experience designed for impact.

Virtual reality (VR)

Immerse your audience in unforgettable experiences that merge the physical and digital worlds. Whether transporting them to entirely new environments or enhancing real-world surroundings with leading-edge VR technology, we bring your brand stories to life in powerful, deeply engaging ways that resonate long after the experience ends.

augmented reality (AR)

Transform real-world spaces with interactive digital overlays that enhance and amplify your audience’s experience. AR technology adds an extra dimension of engagement, allowing users to interact with your brand in innovative and memorable ways.

advanced animatronics

Bring your experiences to life with dynamic, responsive elements that engage and entertain. Advanced animatronics add a level of interaction and realism that makes your brand experience both memorable and delightful.

facial recognition

Elevate user experiences with secure, personalized interactions powered by advanced facial and voice recognition. This technology enables exclusive access to customized content, delivering targeted, meaningful engagements that are both intuitive and impactful.

multi-sensory activations

Create fully immersive environments that engage all senses. With features like scent machines, fog effects, and haptic feedback, we craft experiences that go beyond visual and auditory, leaving your audience with a deep and lasting emotional connection.

interactive displays

Make your visuals unforgettable with cutting-edge displays that command attention. From LED walls to holographic projections, our innovative solutions transform any space into an interactive stunning brand showcase.

social media engagement

Connect with your audience in real-time and amplify your event’s reach with interactive social media features. Whether through live sharing, interactive polls, or custom social media filters, we create digital touchpoints that enhance engagement and boost visibility.

Case Studies

We take pride in the powerful results we’ve delivered for our clients. See how we’ve transformed bold ideas into tangible realities for some of the nation’s largest brands.

3M: Airport Exhibit | Transit Advertising

Our airport advertising solution for 3M included immersive technology with beacons for interactive privacy education.

Skrewball: Branded Environment Bus Shelter Ad

Discover how a bus shelter ad transformed into a branded environment, elevating Skrewball's transit advertising with an immersive 10-foot bottle scented installation.

Final Fantasy: Fan Experience With AR Event Tech

To celebrate the anniversary of the Final Fantasy video game, we designed an interactive fan experience with AR event technology.